Adobe TV Tue, 18 Jun 2013 04:05:50 +0000 Tue, 18 Jun 2013 04:05:50 +0000 http://tv.adobe.com/show/adobe-technical-communication-enterprise-summit-2011/ Insights and industry trends shared by presenters and attendees at Adobe Tech Comm Enterprise Summit sessions held in Boston and San Jose in Fall of 2011. 2013 Adobe Systems Inc. http://thumbnails.tv.adobe.com/2012-08-5/33a35c1b-0df1-cdf0-3b3a-1fcd45bec42b.jpg http://tv.adobe.com/show/adobe-technical-communication-enterprise-summit-2011/ 60 adobetv@adobe.com (Adobe TV) Thought leader and presenter, Scott Abel, shares his vision of the future of Tech Comm after participating in Adobe Technical Communication Enterprise Summit 2011 Sun, 05 Aug 2012 00:00:00 +0000 http://tv.adobe.com/watch/adobe-technical-communication-enterprise-summit-2011/tech-comm-exec-summit-scott-abels-vision/ http://tv.adobe.com/watch/adobe-technical-communication-enterprise-summit-2011/tech-comm-exec-summit-scott-abels-vision/ adobetv@adobe.com (Adobe TV) Rick Thompson of Accenture shares insights on the dynamics of technical communications in the public sector, based on projects for government agencies while presenting at Adobe Technical Communication Enterprise Summit 2011 Sun, 05 Aug 2012 00:00:00 +0000 http://tv.adobe.com/watch/adobe-technical-communication-enterprise-summit-2011/tech-comm-exec-summit-rick-thompson/ http://tv.adobe.com/watch/adobe-technical-communication-enterprise-summit-2011/tech-comm-exec-summit-rick-thompson/ adobetv@adobe.com (Adobe TV) Rebecca Cordeiro shares her take-aways and insights from Adobe Technical Communication Enterprise Summit 2011, involving SCORM and the convergence of essential tools Sun, 05 Aug 2012 00:00:00 +0000 http://tv.adobe.com/watch/adobe-technical-communication-enterprise-summit-2011/tech-comm-exec-summit-rebecca-cordeiro/ http://tv.adobe.com/watch/adobe-technical-communication-enterprise-summit-2011/tech-comm-exec-summit-rebecca-cordeiro/ adobetv@adobe.com (Adobe TV) Pam Harrison of Lightext.com shares single-source publishing insights that apply to the Financial Services industry from Adobe Technical Communication Enterprise Summit 2011 Sun, 05 Aug 2012 00:00:00 +0000 http://tv.adobe.com/watch/adobe-technical-communication-enterprise-summit-2011/tech-comm-exec-summit-pam-harrison/ http://tv.adobe.com/watch/adobe-technical-communication-enterprise-summit-2011/tech-comm-exec-summit-pam-harrison/ adobetv@adobe.com (Adobe TV) Presenter Maxwell Hoffmann shares his thoughts, observations and insights from Adobe Technical Communication Enterprise Summit 2011, based on experience in translation and localization. Sun, 05 Aug 2012 00:00:00 +0000 http://tv.adobe.com/watch/adobe-technical-communication-enterprise-summit-2011/adobe-tech-comm-exec-summit-maxwell-hoffmann/ http://tv.adobe.com/watch/adobe-technical-communication-enterprise-summit-2011/adobe-tech-comm-exec-summit-maxwell-hoffmann/ adobetv@adobe.com (Adobe TV) Mary Rosberg shares insights and observations from Adobe Technical Communication Enterprise Summit 2011 Sun, 05 Aug 2012 00:00:00 +0000 http://tv.adobe.com/watch/adobe-technical-communication-enterprise-summit-2011/adobe-tech-comm-exec-summit-mary-rosberg/ http://tv.adobe.com/watch/adobe-technical-communication-enterprise-summit-2011/adobe-tech-comm-exec-summit-mary-rosberg/ adobetv@adobe.com (Adobe TV) Mark Whisler shares insights and reactions to Adobe Technical Communication Enterprise Summit 2011 Sun, 05 Aug 2012 00:00:00 +0000 http://tv.adobe.com/watch/adobe-technical-communication-enterprise-summit-2011/adobe-tech-comm-exec-summit-mark-whisler/ http://tv.adobe.com/watch/adobe-technical-communication-enterprise-summit-2011/adobe-tech-comm-exec-summit-mark-whisler/ adobetv@adobe.com (Adobe TV) Mark Steckel share insights gained from documentation for medical diagnostic equipment. He detects customer pressure for more compelling and interactive help with more "find-a-bility" and the capacity for user comments and feedback. He also learned how DITA/XML can substantially reduce language translation costs. Sun, 05 Aug 2012 00:00:00 +0000 http://tv.adobe.com/watch/adobe-technical-communication-enterprise-summit-2011/adobe-tech-comm-exec-summit-mark-steckel/ http://tv.adobe.com/watch/adobe-technical-communication-enterprise-summit-2011/adobe-tech-comm-exec-summit-mark-steckel/ adobetv@adobe.com (Adobe TV) Erin McNamee comments on the challenges for her clientele, which are primarily internal support staff. She also foresees the inevitable "move to mobile" for most companies, and praises Adobe products which offer google analytics to actually track which portions of your content your customers are returning to Sun, 05 Aug 2012 00:00:00 +0000 http://tv.adobe.com/watch/adobe-technical-communication-enterprise-summit-2011/tech-comm-exec-summit-insights-from-erin-mcnamee/ http://tv.adobe.com/watch/adobe-technical-communication-enterprise-summit-2011/tech-comm-exec-summit-insights-from-erin-mcnamee/ adobetv@adobe.com (Adobe TV) Insights and comments from Edith Maxwell at Adobe Technical Communication Enterprise Summit 2011; a prediction on how users will be influential on how content is presented Sun, 05 Aug 2012 00:00:00 +0000 http://tv.adobe.com/watch/adobe-technical-communication-enterprise-summit-2011/insights-from-edith-maxwell/ http://tv.adobe.com/watch/adobe-technical-communication-enterprise-summit-2011/insights-from-edith-maxwell/ adobetv@adobe.com (Adobe TV) Scott Abel and Ed Marshall share insights and predict trends at Adobe Technical Communication Enterprise Summit 2011. Issues discussed include challenges for integrating products, and the pressure for customers to move away from static, paper documentation to eBooks with dynamic, enhanced content. Sun, 05 Aug 2012 00:00:00 +0000 http://tv.adobe.com/watch/adobe-technical-communication-enterprise-summit-2011/insights-from-scott-abel-and-ed-marshall/ http://tv.adobe.com/watch/adobe-technical-communication-enterprise-summit-2011/insights-from-scott-abel-and-ed-marshall/ adobetv@adobe.com (Adobe TV) Insights from Ed Marshall at Adobe Technical Communication Enterprise Summit 2011; driving forces for Ed with documentation on APIs and SDKs is concise info that is easy-to-find and easy-to-navigate Sun, 05 Aug 2012 00:00:00 +0000 http://tv.adobe.com/watch/adobe-technical-communication-enterprise-summit-2011/insights-from-ed-marshall/ http://tv.adobe.com/watch/adobe-technical-communication-enterprise-summit-2011/insights-from-ed-marshall/ adobetv@adobe.com (Adobe TV) Insights from Bob Garber at the Adobe Technical Communication Enterprise Summit 2011. Sun, 05 Aug 2012 00:00:00 +0000 http://tv.adobe.com/watch/adobe-technical-communication-enterprise-summit-2011/insights-from-bob-garber/ http://tv.adobe.com/watch/adobe-technical-communication-enterprise-summit-2011/insights-from-bob-garber/ adobetv@adobe.com (Adobe TV) The inaugural Tech Comm Executive Summit celebrated the 25th anniversary of FrameMaker and the 20th anniversary of RoboHelp in late 2011. This video features a montage of interviews and portions of presentations from key Adobe management staff. Industries range from software, medical, manufacturing to government. Sun, 05 Aug 2012 00:00:00 +0000 http://tv.adobe.com/watch/adobe-technical-communication-enterprise-summit-2011/adobe-tech-comm-enterprise-summit-2011-summary/ http://tv.adobe.com/watch/adobe-technical-communication-enterprise-summit-2011/adobe-tech-comm-enterprise-summit-2011-summary/ adobetv@adobe.com (Adobe TV) Presenter Beth Gerber of Lighttext.com shares feedback on her work with RoboHelp to single-source procedure docs and training materials for banking and finance. She also comments on the challenges of making accessible training while adhering to strict, regulatory compliance Sun, 05 Aug 2012 00:00:00 +0000 http://tv.adobe.com/watch/adobe-technical-communication-enterprise-summit-2011/interview-with-beth-gerber/ http://tv.adobe.com/watch/adobe-technical-communication-enterprise-summit-2011/interview-with-beth-gerber/